Bay State College

Website/CMS / Education

Bay State College came to Fastspot with a challenge: find a way to connect with a diverse group of prospective students, while also improving the image of the school and increasing brand awareness. Additionally, a small staff needed tools to manage a lot of information quickly and responsively, without reliance on an outside vendor. Lastly, the school needed help telling its story and getting beyond the brochure-ware approach of the past.

Fastspot designed a beautiful and easy-to-use site along with a customized mobile experience powered by BigTree CMS. We also spent several days on campus, interviewing students, conducting photo shoots, and doing video interviews. The result? A Website that really lets a visitor know what Bay State is all about, who should apply, and how the College will transform their lives.