Bucknell University

Virtual Tour / Education

Fastspot was asked to create a unique virtual tour for Bucknell that would stand out from the typical, often generic-looking virtual campus tour—and would convey the university's focus on academics, diversity, and individuality. We decided to ask users to identify themselves with specific descriptive words, completing the sentence that begins "I am." Based on what they choose, users are pointed to specific campus sites that appeal to their interests. This concept reinforces the idea that Bucknell is made up of a very diverse and thoughtful group of individuals and is seeking that kind of diversity in its prospective students.

Fastspot created the tour using Flash and a custom content managment solution to power the images, content, and video, allowing for endless updates and edits by the Bucknell team.

Now, almost a year after the tour went, Bucknell is reporting lots of visitors—an average of 300 daily, and many more during peak admissions months. A timestamp on the callout for the tour lets visitors know when the last tour was taken and encourages them to view previous visitors' saved sentences.