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Back at it—and better.

MICA

With a refreshed brand and growing content demands, MICA needed a website that could reflect its identity and scale with its ambitions. We delivered a full redesign, user-tested IA, and modular templates tied directly to their new visual voice.

View MICA's Live Site

Project at a Glance

  • Brand-aligned redesign
  • User-tested IA and navigation
  • Flexible, scalable component system
  • AI Powered Search

After launch, the admissions office saw the highest number of applications in college history.”

Raymond Barclay
SVP Enrollment Strategy
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AI Powered Site Search

We implemented a brand new local search platform, Cludo, that leverages AI-powered algorithms to crawl and serve relevant results faster and even more relevant than before. Cludo allows MICA full control over result weighting, faceted search of data types, and custom layout and styling of the results set.
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Complete IA Overhaul

We redesigned menus and page structures to streamline content discovery across programs, life on campus, and institutional priorities.
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Additional Project Highlights

  • Component library

    Dynamic storytelling tools and custom layouts

  • Performance optimization

    Designed for large visual assets without slowdowns

  • Built for growth

    Supports new departments and initiatives without redesign

Project Scope

  • Discovery and usability testing
  • IA redesign and menu structure
  • Visual design and brand application
  • Modular template creation
  • Accessibility and performance QA
  • Content modeling for CMS
  • Cludo AI Powered Search Implementation & Training