Where Print Charm Meets Digital Smarts
Wellesley College Magazine
Fastspot reimagined Wellesley Magazine's digital presence to match the charm of its print edition—only now with clickable links and zero risk of paper cuts. Our mission? To create a website that honors the magazine's legacy while delivering the seamless experience modern readers expect.
PROJECT AT A GLANCE
- Designed intuitive issue-based navigation that mirrors the print experience while encouraging digital discovery.
- A dynamic homepage content strategy balances enduring favorites with current issue spotlights.
- Brand-aligned design adapts the Magazine to Wellesley’s visual identity system.
Readers can enjoy the familiar linear flow of issues or explore content dynamically through smart 'Related Articles' prompts. The homepage now works smarter—showcasing fresh content prominently while resurfacing evergreen pieces, creating a balanced experience worthy of the editorial team's efforts.
Visually, the design honors Wellesley’s recently unveiled brand identity while retaining the Magazine's own flourishes. And because aesthetics alone aren’t enough, we nailed the technical details—stable URLs, seamless commenting—ensuring the site looks as good as it functions. The result? A digital experience that feels intentional, polished, and unmistakably Wellesley.
Project Scope
- Strategy
- Design Concept
- Design System
- Front-end Dev
- Back-end Dev (Craft CMS)
- CMS Training
- Developer Training
- Content Migration
- Ongoing Strategic Support