Telling the Story of DePauw
The first thing visitors see on the new DePauw University Website are the photos: They're big, they're beautiful, and they tell the story of DePauw in a way that long pages of text never could. Submitted by members of the DePauw community, they show off the Indiana liberal arts university's rich community, active campus life, and rigorous academics.
The site was created in concert with a new logo and brand strategy, developed by Neustadt Creative Marketing, that positions the school to continue to attract students who are seeking intellectual challenge and a vibrant social experience. It runs on Fastspot's BigTree CMS, which DePauw's IT department was trained to develop on. Fastspot also created a simplified mobile experience with contact information, news and upcoming events, and a link to a mobile version of the virtual tour.